AFBA’s vision is to help grow a profitable and sustainable food and beverage industry by being a trusted partner and intermediary between business and the public sector in ASEAN.
We are dedicated to supporting harmonisation and mutual recognition efforts of regulations, policies and standards that impact the food and beverage industry across ASEAN. We coordinate industry efforts to deliver effective input and practical guidance to ASEAN, designed to unlock the huge growth potential for intra-and extra-regional trade in food and beverage products.
We believe there is an opportunity for the food and beverage sectors to support the goals of ASEAN that encourage collaboration with a goal to effectively support sustainable economic growth and trade.
AFBA brings together the collective knowledge and expertise of key food and beverage industry leaders in the region.